Alison Hammond, the host of This Morning, has been criticized by a young fundraiser for not attending a charity event as promised. The incident occurred during an interview on Friday, when Hammond spoke with Tony Hudgell, an eight-year-old boy who had both his legs amputated due to abuse suffered as a baby.
During their previous appearance on the show, Hudgell discussed his charity trek up Orrest Head in the Lake District, and Hammond assured him that she would be there to support him. However, she failed to show up, prompting Hudgell to confront her during their video call on the show. He told her, “We needed you – you never came.”
Hammond’s co-host, Josie Gibson, started laughing, but Hammond calmly responded by explaining that she was recording an episode of Bake Off and couldn’t make it to the event. She apologized to Hudgell and expressed disappointment in herself for not being there. She praised Hudgell for completing the trek on behalf of everyone and expressed her pride in his achievement.
At the end of the interview, Gibson mentioned that Hudgell had raised over £40,000 for the charity. Hammond then offered to contribute £500 to the cause as a gesture of apology. Hudgell happily accepted the offer.
In March 2023, it was announced that Hammond would be replacing Matt Lucas as a presenter on Channel 4’s The Great British Bake Off. She will join Noel Fielding on the show. Additionally, ITV announced that they have hired a new male presenter to co-host This Morning with Josie Gibson.
Overall, the incident involving Alison Hammond’s absence from the charity event was brought up by a young fundraiser who was expecting her support. While Hammond offered an apology and a financial contribution, the incident highlights the importance of keeping promises and fulfilling commitments, especially in the context of charity events.